The Pros and Cons of Using Instagram for Business

“I think it is very relevant and important platform for 2017.”

Facebook is the most famous social media platform for businesses. However, recently, businesses have been looking into Instagram to market their products or services. A lot of Facebook users have also flocked Instagram for both personal and business use.

Instagram is a social media site that is more focused on presenting photos. Unlike Facebook, you cannot post statuses or word posts on Instagram unless it is accompanied by a photo. Now, this is useful for businesses that are able to create aesthetic images to show off what they are selling. This is true for restaurants, retail stores, travel agencies, etc. However, having a more visual than written form of expression, Instagram is not for all types of businesses. Some do not necessarily have good imagery to flaunt their products or services.

On this episode, we will be discussing the pros and cons of using Instagram for business. We will also compare and contrast it with Facebook to see its strengths and weaknesses as a digital platform.

On Today’s Show You’ll Learn:

  • The pros and cons of using Instagram for business
  • Why entrepreneurs are beginning to use Instagram as a digital platform
  • How Instagram helps market your business
  • And a lot more…

Check on this episode to learn more about Instagram and whether or not it is good to use to market your business!

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Jean Ginzburg is a Digital Marketing Expert and the founder of Ginball Digital Marketing. Her passion is helping businesses thrive and achieve their ROI goals with digital marketing. Jean has grown hundreds of businesses, including several businesses to 7 figure results.

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